A new study has found that personal Facebook updates continue to decline, with engagement also struggling for traction.
Facebook has tightened up its News Feed algorithm in attempt to cut down on fake news and engagement fishing - but what does it mean for marketers?
Twitter has pulled the plug on Vine and will replace it with a native video loop feature.
A report suggests Facebook is about to start selling ads that will appear mid-way through videos - but only if they're long enough.
The past year has been one of momentous change for the photo-sharing app - and its user growth continues to accelerate.
Facebook is finally rolling out a split testing feature for ad campaigns, news that will come as a relief to social marketers everywhere.
Ambitious digital platform with 50-50 advertising revenue model aims to reach 3.5 billion football fans around the world.
Facebook is to roll out an integrated inbox in which business users can manage messages from Facebook, Instagram and Messenger all in one place.
Twitter has launched a customer service bot which enables businesses to add a layer of automation to their interactions with customers.
Hootsuite has announced partnerships with six social media advertising brands, a move that should make it easier for its users to manage paid campaigns.