Social media marketing is evolving. The emergence of sophisticated social intelligence and analytics tools, combined with tried and tested techniques for increasing engagement and measuring ROI, is enabling forward-thinking companies to reap significant rewards from social media.
But social media isn't just a numbers game. Success involves harnessing the friendship, trust and loyalty of genuine fans - so the challenge for forward-thinking organizations is simple: how to do this cost-effectively?
Join us for these interactive, expert-led webinars in which we will address these topics and more.
Richard has over 12 years experience providing enterprise software and web solutions for companies such as EA, Vodafone and Reed Elsevier. As co-founder and CEO of EngageSciences, he currently assists brands such as Nokia, Play, WPP and TNT with social media marketing and engagement.
Luke Brynley-Jones is one of the UK's most experienced social media consultants. In the past 12 years he has helped brands such as Accenture, YMCA and Orange to develop effective social media strategies. He has trained over 4,000 marketing and PR professionals in social media marketing, monitoring and engagement. He writes the popular social media marketing blog, oursocialtimes.com and hosts social media conferences in the UK, US and across Europe.
Matt is responsible for defining and delivering social media strategies for large brands and businesses that include Royal Bank of Scotland, Telefonica O2, Allianz and Virgin Media. He has a background in market research and strategy consulting, specialising in digital innovation and proposition development. He runs both professional and personal blogs and is a prolific author of social media best-practice articles for a range of publications.
With over 15 years experience, Ritesh is a respected authority on digital media and technology development. In his current post, Ritesh has worked with a number of pharmaceutical companies and led the way in establishing social media strategies in the healthcare industry. He combines his specific technical expertise with more traditional healthcare communications to ensure an integrated, relevant digital approach.