The current buzz phrase in social media is undeniably social business. Social media experts are re-branding themselves as Social Business Strategists and former social media marketing agencies are now Social Business Agencies. But what does social business really mean? And is it the real deal?
Social collaboration is becoming increasingly important within organisations and it’s easy to see why. Research outlined in this infographic demonstrates how collaborative software can significantly improve team efficiency. According to a recent survey, online collaboration tools will play an important role in 75% of businesses by 2013. As we are already accustomed to social networking with friends, [...]
I’ve finally got to read through Scott Klososky’s “Enterprise Social Technology“, which his publishers kindly sent me a copy of. The strapline of the book is, “Helping Organisations Harness the Power of Social Media, Social Networking, Social Relevance” – which I though was pretty clear and sensible. As it turns out, the rest of the [...]
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Our Social Times is a boutique social media agency based in Cambridge, UK, providing a range of high-value social media marketing, monitoring and training services.
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