If you want to communicate to a global audience, and more specifically a non-native English audience, then you need to know your target markets before deciding which social networks you should be using.
Many of us have been using social media to promote our brand for a number of years now, and chances are we’ve fallen into a comfortable routine – posting repetitive content on the same days, and achieving similar engagement rates week to week.
We’ve put together a super-quick survey (just 10 questions) that we’d love your input on. If you can share your thoughts with us now, we’ll share everyone’s once we’ve got enough input to make an interesting blog post.
Following our recent White Paper on integrating social media into the contact centre, we look at the social media monitoring requirements of call centres and the features needed to make quality social customer service a reality.
Twitter is acquiring GNIP. This is important because it could have dramatic effects on your social media data access. If you’re using one of the many social media monitoring or engagement tools that uses GNIP as it’s primary data source, you should ask questions now.