We’ve just published a video summary of Social Media Marketing 2010 – and it’s well worth a look if you missed the conference last week. It gives a nice flavour of the excellent speakers we had (Chris Brogan and Brian Solis included), the fantastic venue (Cavendish Centre, London) and the terrific feedback we’ve had from pretty much everyone who attended. The next one is in San Francisco on 8th July – and looks like it’s going to sell out too. If you can’t make that – we’ll be running another in London in Sept/Oct…
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Andrew Walker from Thin Martian said it best. A social Media Marketing campaign is not a traditional marketing solution and strategies will change rapidly. This is great insight and it is important to mention also that Social Media Marketing strategically surf’s on wins and looks perhaps best for the target audience interactions that mean the most and make the most from client resources. Thank you Andrew for being honest as we all should upon defining the expectations of successful Social Media Marketing campaigns.