Michelle Chmielewski from Synthesio – one of our Lead Sponsors for Monitoring Social Media Bootcamp – just published this great video about the Bootcamp and (more importantly) her trip to London! If we have any readers in Pittsburgh, please get in touch so we can arrange a dog-sitter for her while she’s here.
So who’s making the money in social media measurement and monitoring? I was on a panel asked this question at the Measurement & Monitoring Meetup on Friday. It’s essentially another take on the ROI of social media monitoring question, but with the focus widened to include suppliers and consultants, and at first sight it’s a rather annoying question. Having established at the Chinwag event on Tuesday that social media isn’t (necessarily) all about financial ROI, to be asked where the money is in relation to social media monitoring tools seems regressive.
Following on from Monitoring Social Media 09, Our Social Times is holding a 1-day social media monitoring training bootcamp in London on 31st March. Monitoring Social Media Bootcamp offers a series of in-depth, “how to” sessions, presented by some of the worlds leading experts on social media monitoring and analytics. There will also be live demos from some of the best monitoring solutions, an Exhibition Area with other suppliers, lunch, networking and a comprehensive handout with notes, case studies and e-books. In short: it’s going to be the ultimate social media monitoring training session
We don’t yet have the full video footage of Monitoring Social Media 09 (MSM09), so we’ve put together a funky little video using pics from the day. We used Animoto for this which, if you’re interested, is a really, mind-crushingly simple way of creating a fun, short video. They cleverly limit free accounts to 30 second clips, which (we suspect) matches the amount of a song track you can use without paying a licence fee – hence the proper music. Enjoy!
Inbound Marketing is a well known division of marketing in the US, yet to date it remains relatively unknown in the UK. I recently gave a seminar to a room full of students at University Campus Suffolk and only a couple had heard of it. Given that it’s set to change the face of marketing for most businesses – this isn’t an ideal situation. To help spread the word about Inbound Marketing, Murray Newlands (the affiliate marketing blogger) and I have set up the London Inbound Marketing Meetup.
Over 200 delegates from around the world attended our conference Monitoring Social Media 09 yesterday in London, including more than 100 PR and marketing execs, 40 leading brands and 15 social media monitoring companies. We managed to squeeze 12 presentations and 3 panel sessions into the day without everyone losing the plot – and, with a little help from the energetic Giles Palmer (and his extravagant tache – see the flickr photos) energy abounded throughout the day.
Monitoring Social Media 09 (#msm09) is upon us! Tickets have sold out and we are preparing for an excellent conference with over 200 delegates from around Europe and the world. Late additions to the Programme include Emmanuel Vivier (Vanksen) who is stepping in to replace Amelia Torode in the “What’s Wrong with Social Media Monitoring Services?” discussion. We also have Jon Moody (ASOMO) joining the “ROI of Social Media Monitoring” panel discussion. Jon’s already been active in our LinkedIn Group, so I’m expecting more powerful insights on the day.
Are you working in the social media space? Do you have an audience that are keen to know more about social media monitoring? If so, we should talk. Our Social Times is inviting proposals for media partnerships for MSM09. We recently agreed joint promotional deals with with Media140, Social Media in Business and The Experiential Marketing Forum and we are now seeking additional partners to widen our network and share in the benefits of this high profile event.
We’ve now published the impressive list of speakers and panellists for Monitoring Social Media 09 on our new event website, along with more details of the programme.
We have some of the UK’s finest digital PR and marketing thinkers, in the form of Alan Moore (SMLXL), Neville Hobson (The Hobson & Holtz Report) and Antony Mayfield (iCrossing), [...]