Social Media In Business | Our Social Times

The Top 5 Questions for B2B Social Media Campaigns

I had a meeting with one of our newest (yet to be announced) clients on Friday. It's a solid B2B business that's seeking to leverage the power of social media to connect with senior decision-makers in various industry sectors around the world. It's becoming a familiar...

Apr. 18, 2010

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Categories
B2B Social Media, Social Media in Business, social media marketing, Social media ROI
Tags
B2B Social Media, managing social media, roi of social media, social media issues, social media questions
Author
Luke Brynley-Jones
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Social Media Monitoring: Who’s Making Money?

[caption id="attachment_780" align="alignleft" width="500" caption="Luke Brynley-Jones talks with Philip Hofmeyr at Social Media Measurement & Monitoring (photo: Benjamin Ellis)"][/caption] So who's making the money in social media measurement and monitoring? I w...

Feb. 08, 2010

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Categories
Events, Featured, General, Social Media in Business, Social Media Monitoring Services, Social media ROI
Tags
social media measurement, social media monitoring, Social media ROI
Author
Luke Brynley-Jones
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The ROI of Social Media: Where’s the Money?

What is the ROI of social media? Although I've heard that question a thousand times in the last year - I've never heard a convincing answer. Until tonight. I'm proud to say I was on the panel at the Chinwag event entitled "Where's the Money" during which this happened....

Feb. 03, 2010

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Categories
General, Social Media in Business, Social Media Monitoring Services, Social media ROI
Tags
roi of social media, roi of social media monitoring, social media measurement, social media monitoring, social media monitoring tools, social media week London
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Luke Brynley-Jones
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Monitoring Social Media Bootcamp – London, 31st March

Following on from Monitoring Social Media 09, we are excited to announce that Our Social Times is hosting a one-off social media monitoring masterclass in London on 31st March 2010. Tickets are on sale now. Monitoring Social Media Bootcamp offers a series of in-dept...

Jan. 09, 2010

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Categories
Events, Social Media in Business, Social Media Monitoring Services
Tags
buzz monitoring, monitoring social media, Reputation Management, social media monitoring training
Author
Luke Brynley-Jones
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The Business Case for Social Media Monitoring

I'm (finally!) able to publish the excellent presentation that Ann Longley, Strategy Director at MediaEdge: CIA, gave at Monitoring Social Media 09 last month. Her insights into the "new stock exchange" of brands - based on the number and sentiment of online mentions - ...

Dec. 08, 2009