We can work with you to research, develop and implement your social media strategy, including identifying the opportunities that social media can offer your organisation – from marketing, brand management and PR to customer service, research, product development, internal communications, HR and recruitment.

We can help you set in place teams, tools, processes and policies to manage your social media activities more effectively, as well as targets and metrics for measuring the success of your social media engagement.

Depending on the maturity of your social media usage, we can also work with you to develop social CRM processes to ensure that your social communication flows are real-time and that social media data is mapped with your CRM database.

Recent Social Media Strategy Projects

Delivering a social media audit, strategy and plan for one of the UK’s leading online betting companies. The project included identifying existing strengths and opportunities, training key staff, developing usage policies, setting up management and monitoring tools and mentoring staff through the initial 6 months of the project.

Working with a global business consulting firm to identify opportunities for dramatically reducing their recruitment advertising budget over three years by switching to social media communications.