Charity Buzz Monitoring: A “Live” Experiment
Now, here's an experiment. We've started getting lots of charity signups for our conference - Monitoring Social Media 09 - taking place later this month in London. Obviously, reputation management is rather important when you're dealing with people's generosity and...
Oct. 21, 2009
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Charities and non-profits -
Tags
buzz monitoring, non-profit, Reputation Management, social media experiment, UK charities -
Author
Luke Brynley-Jones -
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The case for buzz monitoring and reputation management has been demonstrated repeatedly in recent years. A study from the London School of Economics last year revealed that a 2% reduction in negative word of mouth boosts sales growth by 1% and Dell has attributed a mone... 
Founded by Luke Brynley-Jones, one of the UK's most experienced social media consultants, Our Social Times is a popular social media marketing blog. We also run high quality 
