Social media users tend to reveal a lot more about themselves than they realise. A look at your Facebook profile can reveal a lot about your personality, and academic studies suggest that you can get to within 10% of a person’s personality score based on their Facebook profile alone.
Last week we hosted a webinar on Social Media Monitoring for the Finance Industry. There were some fascinating debates and lots of practical examples of how banks, credit unions and insurance companies have made best use of social media monitoring.
PR and Marketing departments have been using social media monitoring for for some time, but new research shows that customer service is rapidly catching up. 73% of companies identified Customer Service as a top reason to invest in social media monitoring, only 1% behind PR.
Here at Our Social Times, we’re very proud to have hosted Social Media Measurement and Monitoring 2013 for the third year. The feedback we’ve received has been incredible, so thank you to our sponsors, everyone who attended and to all of the fantastic speakers for making the day a great success.
It is not uncommon for a large company to have to deal with a social media crisis and some handle them better than others. We recently hosted a webinar on How to Effectively Manage a Social Media Crisis which produced some interesting examples and highlighted what we can learn from them. How not to handle [...]
Our Social Times is a boutique social media agency based in Cambridge, UK, providing a range of high-value social media marketing, monitoring and training services.
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