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The latest techniques, insights, case studies and news from Facebook

Facebook
The Sprout Social Index 2018 – what do consumers want from your brand?

It's the million dollar question, and the social media management giant has attempted to answer it with its latest Index.
By Paul Roberts 10 months ago
Facebook
Instagram prepares to launch long-form video platform

Multiple reports suggest users will soon be able to upload videos longer than the current 60-second limit in a direct challenge to YouTube.
By Paul Roberts 10 months ago
Facebook
App developers hit by crippling Instagram API update

Facebook has dragged Instagram into the Cambridge Analytica fallout - and developers of third-party apps aren't happy...
By Paul Roberts 12 months ago
Facebook
Facebook warning to apps after Cambridge Analytica data scandal

Developers have been left in no uncertain terms that a repeat of the Cambridge data 'breach' will not be tolerated.
By Paul Roberts 1 year ago
Facebook
Facebook’s news feed change – what does it mean for brands?

Some have called it the Facebook apocalypse, but does Zuckerberg's latest update really spell the end for brands on the platform?
By Paul Roberts 1 year ago
Facebook
The 12-step guide to using Facebook Ads for Shopify business owners

If you run a business using Shopify, there's gold in them there Facebook hills. Here's our extensive guide to discovering it...
By Richard Hammond 1 year ago
Facebook
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If you haven’t incorporated video into your Facebook marketing strategy yet, your brand could be missing out on a huge opportunity to expand your audience.
By Paul Roberts 1 year ago
Facebook
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Thanks to Russian saboteurs, brands will no longer be able to use dark posts to target specific groups and keep their ad strategy secret.
By Paul Roberts 1 year ago
Facebook
An 8-step marketer’s guide to nailing Facebook ads

End your frustrations with Facebook advertising and achieve the results you (and your boss) want with our essential steps to success.
By Rebecca Fordham 1 year ago
Facebook
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Hotel marketing can be a tough beast to tame, but you can help your hotel stand out from the crowd with the help of our Facebook infographic.
By Paul Roberts 1 year ago

It's the million dollar question, and the social media management giant has attempted to answer it with its latest Index.

Multiple reports suggest users will soon be able to upload videos longer than the current 60-second limit in a direct challenge to YouTube.

Facebook has dragged Instagram into the Cambridge Analytica fallout - and developers of third-party apps aren't happy...

Developers have been left in no uncertain terms that a repeat of the Cambridge data 'breach' will not be tolerated.

Some have called it the Facebook apocalypse, but does Zuckerberg's latest update really spell the end for brands on the platform?

If you run a business using Shopify, there's gold in them there Facebook hills. Here's our extensive guide to discovering it...

If you haven’t incorporated video into your Facebook marketing strategy yet, your brand could be missing out on a huge opportunity to expand your audience.

Thanks to Russian saboteurs, brands will no longer be able to use dark posts to target specific groups and keep their ad strategy secret.

End your frustrations with Facebook advertising and achieve the results you (and your boss) want with our essential steps to success.

Hotel marketing can be a tough beast to tame, but you can help your hotel stand out from the crowd with the help of our Facebook infographic.