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Marketing automation8 of the best WordPress social media plug-ins
As a WordPress admin you can't ignore social integration, so here we've reviewed a selection of the best social media plug-ins for your site.
By admin -
Customer experience3 chatbot trends to inspire your marketing strategy
Take your digital marketing strategy to the next level by tapping into these three bang-on-trend chatbot tactics.
By Ashley Wilson -
Customer experienceAn introduction to chatbots: the future of customer engagement
Chatbots are growing in popularity and are set to take off in 2017 - but what are they? And why do they represent such a significant marketing opportunity?
By admin -
Customer experienceHow to provide effective omni-channel customer service
Evolving technologies and complex customer journeys mean effective omni-channel customer service is becoming increasingly important.
By Martin Hill-Wilson -
Marketing automationTwitter embraces social customer service with new automated features
Twitter has launched a customer service bot which enables businesses to add a layer of automation to their interactions with customers.
By admin -
Digital MarketingHootsuite announces social media advertising partnerships
Hootsuite has announced partnerships with six social media advertising brands, a move that should make it easier for its users to manage paid campaigns.
By admin -
Customer experienceHow to balance human and digital customer service
Customer engagement specialist Martin Hill-Wilson discusses the importance of striking a balance between online convenience and the human touch.
By Martin Hill-Wilson -
Digital MarketingHow to get started with Marketing Automation
In this expert interview we ask specialist consultant, Philip Storey, how businesses can get started with marketing automation. The founder of marketing automation consultancy, Enchant, Philip Storey is a leading email marketing and CRM strategist...
By Luke Brynley-Jones -
Email MarketingHow does marketing automation work for small businesses?
Small businesses are struggling to keep up with the rise of marketing automation. Only 14% rate themselves as advanced users of marketing automation and 90% of small businesses that haven’t invested in marketing automation say...
By Luke Brynley-Jones