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FeaturedTwo thirds of marketers unhappy with social media tools budget
Budget continues to be a concern for social marketers looking to keep pace with a rapidly evolving industry.
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Reputation Management10 of the best free social media monitoring tools
Knowing what your social media audience is saying about you is crucial - so here we've put together a selection of the best free social media monitoring tools.
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Social Media Analyics5 expert-level tips on social media measurement in 2017
We spoke to world-renowned marketing analyst Marshall Sponder to bring you five expert tips on social media measurement.
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Social Media AnalyicsCan we really measure social media ROI?
Measuring social media ROI is no easy task, but here to make sense of it is analytics expert Marshall Sponder.
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FeaturedWho is responsible for analysing marketing data?
A new report suggests marketers are drowning in data, but just who should be responsible for analysing all those numbers?
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Digital MarketingHootsuite announces social media advertising partnerships
Hootsuite has announced partnerships with six social media advertising brands, a move that should make it easier for its users to manage paid campaigns.
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Social Media AnalyicsIntroducing Twitter’s Analytics Dashboard
Until now, marketeers without a social media analytics platform in place have been left in the dark with regards to how their tweets are performing. This is all about to change with the new and...
By Cassie Bendall -
GeneralShare your views: Social Media Technology Survey [Just 10 Questions]
We've put together a super-quick survey (just 10 questions) that we'd love your input on. If you can share your thoughts with us now, we'll share everyone's once we've got enough input to make an...
By Luke Brynley-Jones -
Social Media AnalyicsMore people own a mobile device than a toothbrush. Really?
Erik Qualman, author of “Socialnomics” has published an all new video for 2014, full of sharable social media and digital insights.
By Cassie Bendall -
Social Customer ServiceCustomer Service Response Time Down 12% on Facebook and Twitter
Social media analytics platform, Socialbakers, has released their latest quarterly report looking at how responsive different brands and industries are when dealing with customer service issues on Twitter and Facebook.
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