For anyone who saw the Tweets about protesters in New York being arrested in Citibank, you’d have been forgiven for thinking it was yet another horrible corporate blunder about to play out, painfully across millions...
Our first Social PR conference in the UK, Social PR 2011, proved a popular and fascinating day for the 160 or so attendees and live streamers who joined us – plus the many hashtag followers...
We’ve all heard a lot about Social Search and the way search engines are moving towards real-time results – but what does it mean for brands and businesses? A social search report just out from...
If you joined the rest of the world in cringing at the Domino’s Pizza social media PR disaster a couple of years back – Taco Bell seems to be pointing the way for large corporations...
Social PR is a weird concept. First off, forget the idea that it’s anything to do with non-profits or the environment; it might have done ten years ago – but today social = online. Secondly,...
Just reading a copy of David Meerman Scott’s latest book – Real-time Marketing and PR (thank you to Wiley’s for the comp copy). There’s been a plethora of large print, social media marketing books recently,...
A couple of weeks ago I hosted a social media monitoring conference in Boston. As always, there was a heavy emphasis on PR monitoring and measurement. We were lucky enough to have Katie Delayhaye Paine,...