February 14th might be an important date for lovers, but for YouTube lovers tomorrow marks a special 10th anniversary. In this post we look back at YouTube’s amazing life so far.
Conceived in 2005 with humble beginnings, YouTube was created by three former employees of PayPal in their California office. The first video was a (now) very retro looking 18 second clip from Jawed Karim, one of the three founders, titled ‘Me at the zoo’.
Just over a year later, in 2006 YouTube reported 65,000 uploads a day and accounted for 60% of all videos watched online. They were subsequently bought by Google, bringing the search giant’s advertising expertise to the table, resulting in more advertising revenue.
YouTube gradually changed from somewhere that friends and families posted video diaries to something much, much more. Now a giant in video-sharing, it even has ‘Youtuber’ stars such as Zoella, PewDiePie, and JennaMarbles – celebrities in their own right who found fame from YouTube with viewers ranging from 8 to 34 million. Not only that, but film trailers, music videos and promotional content are all routinely published to the site by move makers and musicians seeking a wider audience.
Now, YouTube is the second largest social networking site behind Facebook with 63% of adults online Internet using it regularly. The most popular video to date is Psy’s Gangnam style with 2.2 billion views, while Rebecca Black’s Friday is the most disliked with 3.1 million.
While short video platforms, such as Vine and Instagram have started to eat away at YouTube’s prized youth market, and Facebook is launching a full frontal attack on the site’s dominance of online video – Youtube retains an enduring allure for, well, practically anyone seeking a video about anything.
Let’s see what the next decade holds for the video giant. Happy birthday big fella!